Wednesday, July 17, 2019

Matrice Swot of Coca Cola

Internal * Strenghts1/ render with big companies (Mac Donalds)2/ Excellent strategy3/ Diversified action lines4/ comical taste5/ Worlds leading brand * Weaknesses1/ produce not healthy2/ The target group of the CC companion atomic number 18 mainly younger people. / Taste differentiation4/ dense performance in North America5/ lack of popularity of some(prenominal) Coca Colas brands External * Opportunities1/ campaign its less popular products2/ Acquisitions3/ buy start competition4/ It sight to provide food in the future5/ ripening Hispanic * Threats1/ New drink competitor devote appe ared gradually2/ Intense competition (ex Pepsi)3/ legal issues4/Dependence on bottling sectionalizationners5/ The parsimoniousness nowadays is depressing actually, and the poor economy may affect the consumers to purchase level-headed Strenghts Weaknesses Oppor-tunities S5/O5. knowledgeable that Coca-Cola is a brand leader in his securities industry it will be easy to continue to soak up a festering grocery store in sulphur America. S1, S2, S3, S4, S5/O2, O3, O4. It may also invest in the unveiling of food and continue to buy the competition and spend a penny overbold market. All of this because coca-cola has a unique taste, it is followed by contacts (like MacDonald), his strategy is great and it has a diversified production lines. W1/O3. Like everybody knows, Coke is not really good for your health.However everyone knows that Coca-cola was originally sold in pharmacies for stomach ache. mayhap that Coca-Cola could buy the competition, which is not tarnished by this reputation. W2/O4, O5. Even if they are young people who are targeted by coca cola, by exploiting impertinently markets and new products, coca-cola can overdraw his target, as if they provide food. W4/O5. I think that these tests take a crap to be performed in a country growing for coca-cola (ex Hispanic) before embarking on a stagnant market (North America) Threats T1, T2/S5, S3 .Although recently many competitors appear. Coca cola is the global leader and can buy them, crash them, or ignore them. This is not the case of Pepsi who is already similarly big, and then why not plays on the diversification of the products of coca-cola (many different products) which is not the case of Pepsi. T3, T4/S2. As complimentss the jurisdiction, they could unagitated and always try to improve them strategy, which is already excellent, it is the resembling thing for such bottling partners. T5/S2.As for the world economy, it is less important, organism the world leader and with an excellent strategy, I can continue to win customers. T1, T2/W5. To bring down the new competitors on the market, coca cola have to guide all the drinks he offers, as many are ignored and coca-cola has the budget for put these drinks forward. This will lease at coca-cola to be apart from other major competitors such as Pepsi etc T3/W3. Legal problems are present, subtile that coca is not split uped in regard to health.For this strategy (already good) coca must to be improved, and do not forget that a wide guide of product is already present in coca-cola by passing of coca zero until coca light. T4/S5. In terms of bottling partners, this must be a part of the strategy of coca-cola who is world leader and who has the capabilities to invest in bottling, the question is it is worth the trouble it? T5/W5. About the stinting crisis, I think Coca-cola is a global leader, so he has just to try to conquer new markets such as South America and to develop his others annexes brands who miss of popularity

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